Perspectives of organizational identity in a health higher education institution: a mixed-method analysis
- Authors: Ubirajara José Picanço de Miranda Junior, Maria Rita Carvalho Garbi Novaes, Henrique Batista Araújo Santos, João Fellipe Santos Tatsch, Rafael Sanches Ferreira, Wilton Paulo de Freitas Martins Vieira, Luís Velez Lapão
- Publication Year: 2021
- Journal: BMC Medical Education, vol 21, art 51
- Link: https://doi.org/10.1186/s12909-020-02470-1
ABSTRACT ‘Background:’ Among the processes to be experienced by any organization during its establishment is the formation of an organizational identity. This process can be understood as the activity and event through which an organization becomes unique in the mind of its members. An organizational identity leads to an identification and both are directly associated […]
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